
GO! Leading Ladies PUBLIC Masterclass: The Likeable Trap: A Female Blueprint for Building the Business You Want Without the Exhaustion with Robyn LaVassaur
EVENT REGISTRATION LINK (ALL MUST REGISTER, GO! Members and non)
GO! Leading Ladies, this one is special.
We are honored to bring in Robyn LaVassaur, EVP of Sales at CrossCountry Mortgage, for our next Leading Ladies masterclass:
The Likeable Trap: A Female Blueprint for Building the Business You Want Without the Exhaustion
Wednesday, August 5th at 1:00pm EST
If you don't know Robyn yet, here's what you need to know. She has spent 25+ years in this industry. In her 2025 year of production she served over 680 families, all while raising five kids. She now leads sales at CrossCountry Mortgage and still runs one of the top producing branches in the country. She also hosts The WILD Podcast, dedicated to women in lending.
She built all of it without buddy selling. No coffee date hamster wheel. No being everyone's favorite at the cost of her own energy. And she's going to show us exactly how.
In this session, Robyn will break down:
The Likeable Trap: why women are taught to buddy sell and what it actually costs you
How to position yourself as the expert people seek out instead of the friend they feel obligated to use
What to say (and stop saying) so referral partners respect your time instead of consuming it
The blueprint for a business that grows without requiring more of you
One important reminder: this masterclass is PUBLIC.
That means this is your invitation to share it. Invite the women in your life, especially the ones in the mortgage industry. Your LO friends, your processor, the woman at your last conference table who mentioned she was running on empty. If she's building a business on being liked instead of being valued, she needs to be in this room.
How to help us spread the word:
We've made it easy. Social graphics for this event are ready for you in
Download the graphic (Instagram post and Story sizes included)
Post it to your feed or Stories with the registration link: https://zoom.us/meeting/register/fjmHMHiSQ2ie7LJ6idgmfQ
Tag @gocoaching.io so we can reshare you
Even easier: forward the registration link directly to 2 or 3 women who need this
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